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The Startupper of the Year by Total Challenge
Is Back in Africa

Energizing Your Ideas!


Following the success of the first Startupper of the Year Challenge, held in 2015 in more than 30 African countries, Total is bringing it back this year in nearly 40 countries across the continent.  

During the first Challenge in Tanzania, Total Tanzania Limited recognized three young business entrepreneurs:

  • Iddi Kalembo was the winner of Startupper of the year by Total Challenge 2016 and the founder of Mobile Photo Service.
  • Mercy Kitomari emerged 1st runner up of the Startupper of the Year by Total Challenge 2016 and is an entrepreneur and the owner of Nelwa's Gelato.
  • Krantz Mwantepele was the 2nd runner up of the Startupper of the year by Total Challenge in Tanzania 2016 an entrepreneur and founder of Rogech Animation And Visual Effect.

As it was during the first event, the 2018-2019 Startupper of the Year by Total Challenge will support and reward young local entrepreneurs in any business sector with a project or business less than two years old. In each participating African country[1], a local jury comprised of experts from Total, specialists from incubators and accelerators, business leaders and local community stakeholders will select three winners.

The projects will be assessed based on their:

  • Innovative nature.
  • Social and community impact.
  • Feasibility and development potential

The winners will be awarded the “Startupper of the Year by Total” label, 30 (Thirty) Million Tanzanian Shillings will be awarded to winner No. 1, 20 (Twenty) Million Tanzanian Shillings to winner No. 2, and 15 (Fifteen) Million Tanzanian Shillings to winner No. 3; plus professional coaching and extensive publicity to advertise their project.

New this year: To support women entrepreneurs, the jury will also designate a Top Female Entrepreneur in each country. This special award, which is in addition to the other awards, is Total’s way of encouraging more women to take part in the Challenge.

A grand jury will meet subsequently to select three Grand Winners for the entire continent, from among the first-prize winners in each country.

More than just a business challenge, the 2018-2019 Startupper of the Year by Total Challenge also reaffirms Total’s commitment to capacity building in the countries where it operates, worldwide. By helping innovative young entrepreneurs to realize their projects, the Challenge strengthens the local social fabric.

Registration opens on October 9 at Candidates will have until November 13 to submit their applications.

About Total Tanzania

Total Tanzania Limited is a petroleum market and service company, incorporated in Tanzania since 1969. Total Business focuses on the marketing, supply and service of petroleum products, HFO and Lubricants, which are marketed through its General Trade, service stations and specialties departments within its organization. Total Tanzania Limited extends its expertise in offering reliable, secured and convenient service through its use of the Total Card system for purchase of Lubricants, fuels and car service at any total service station General trade customers. As part of its diversification Total Tanzania Limited through the Total Access to Solar (TATS) project supports the distribution of solar lanterns to Tanzania community by introducing distribution of solar lanterns through the AWANGO brand

About Total

Total is a global integrated energy producer and provider, a leading international oil and gas company, a major player in low-carbon energies. Our 98,000 employees are committed to better energy that is safer, cleaner, more efficient, more innovative and accessible to as many people as possible. As a responsible corporate citizen, we focus on ensuring that our operations in more than 130 countries worldwide consistently deliver economic, social and environmental benefits.

Marsha Msuya

Media Relations